Bohemia Sekt Tereza Maxová, the top model, became the face of a communication campaign for this brand and as a result...
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ZlatopramenWe have created a 360° communication campaign with a significant overlap with the online environment...link
StarobrnoWe have prepared an integrated communication campaign for the largest regional beer brand in the Czech Republic...link
AllianzThe agency elaborated on the international communication concept “1 Rat” (single advice) for the locally most attractive product...
Babiččina volbaThe task of the campaign was to launch the first branded flour on the market, to persuade consumers...link
ODOLIn September, we launched a game on Facebook for GlaxoSmithKline to support a new toothpaste called Odol3dent Maximum...link
JIKAWe have built a new website at www.jika.cz and although it is not an e-shop, the user can view all the available products online...link
MAKROMakro launched its new website, which is based on specialized communication to specific customer segments...link
Habánské SklepyWe created a new communication concept for one of the most interesting Czech varieties of quiet wines which...link
AlfredoWe brewed a new creative concept to launch premium lines of espresso coffee Alfredo Primus Omnium...link
Lactacyd (campaign)Delicate brands need delicate handling. We based on this rule a new creative strategy for the intimate...link
Starobrno - webStarobrno is a beer that’s mainly drunk in Moravia. This is why we created for the Starobrno web this concept: “Where Starobrno is on tap...link
Hostan - PionýřiNew regional summer campaign and promotion, Znojmo-based beer brand Hostan in the portfolio of Heineken ČR is proof...link
Starobrno - (campaign 2010)Tradition of brewing good beer in Moravia is greater than most people think. This gave rise to a new image campaign for...link
Metro - Devínska Nová VesCampaign for a new wholesale centre Metro in Bratislava. The campaign aims to show professional customers of Metro SK that they...link
Allianz "One Advice"GREY GROUP won the global tender of the Allianz Group and one of the first campaigns on the new communication platform...link
The agency elaborated on the international communication concept “1 Rat” (single advice) for the locally most attractive product of compulsory motor insurance. It was not only necessary to prepare localization by choosing the Czech representatives of the customers of the Allianz brand but it was also necessary to identify and create a marketing concept, which would differentiate the offer of the compulsory insurance from the other competitors in the market. This was why the agency recommended formulating the key message based on the following insight: “Insurance companies offer various supplementary insurances included in the basic price but which insurance company should I choose if I don’t know whether it is more probable that there will be hailstones falling or that I will encounter a wild boar on the road?”. This concept has been assessed by Allianz itself and particularly by its sales representatives as the most successful one in terms of sales in the last 5 years.